Implementing a paywall around your digital content offerings can be an overwhelming and complex process. Nevertheless, this is what Mediahuis Ireland has successfully managed to do. Since launching a paywall on their national and Dublin titles in February 2020, their digital subscription base has grown from 3,000 to 50,000 subscribers – a number which keeps increasing.
In this guide, you will gain insights into how Mediahuis Ireland handled the process from scoping to implementation and ongoing development.
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